Market Research:
Instagram Survey for Remington
How did we do it?
Remington sought to promote its men’s hair and beard product line in Latin America with a tailored marketing campaign. Before launching the campaign, Remington needed a deeper understanding of its target audience to effectively address their needs and preferences.
Our commitment to data-driven strategies ensured that the campaign was not only aligned with Remington’s brand values but also tailored to the unique characteristics of the Latin American market. DAC’s approach demonstrates our dedication to delivering customized marketing solutions that drive engagement and sales.
What did we do to
understand the consumer?
Leveraging our expertise in working with U.S. brands in the Latin American market, DAC conducted a series of insightful surveys on Instagram. These surveys provided valuable data on consumer preferences and behaviors, enabling us to craft a campaign that truly resonated with the audience.
Consumer targeted campaign
Based on the results of consumer habits and preferences, a 360 campaign was proposed under the name “Estilo Todo Terreno con Remington” (All Terrain Style with Remington)
Campaign
