Brand Activation Campaign
Remington + Manchester United Launch and Activation
DAC facilitated a strategic alliance between our client, Remington, and the Manchester United soccer club to promote both entities through an impactful brand activation campaign. This campaign aimed to boost brand awareness and sales of Remington men’s products across Latin America.
At DAC, we understand the high standards of globally recognized brands and consistently deliver results that meet their expectations. Our expertise in translating brand messages and dynamics to the Latin American market ensures effective and engaging campaigns.
The goal of this brand activation campaign was to seamlessly integrate Remington’s premium grooming products with the prestige of Manchester United, creating a powerful synergy that resonated with the target audience. By leveraging our experience in marketing campaigns and brand activation, we crafted a strategy that elevated brand visibility and drove consumer engagement.
Digital implementation:
In-Store implementation:
At DAC, we excel in producing high-quality point-of-sale (POS) materials that capture attention and drive customer engagement. For this project, we handled the design and implementation of all printed media, ensuring every visual element was crafted to create an engaging and dynamic environment.
Our eye-catching signage and displays attracted customers, enhancing brand visibility and encouraging interaction. By focusing on clear, impactful visuals, DAC played a critical role in driving foot traffic and boosting product awareness at the point of sale.
With a strategic approach to POS marketing, DAC successfully transformed the retail space into a vibrant, immersive experience that supported the brand’s sales goals. Our expertise in print and design ensured that the campaign’s objectives were met, turning customer interest into actual purchases.
EXCLUSIVE EVENT FOR INFLUENCERS, CLIENTS & MEDIA
DAC was responsible for developing the concept behind an exclusive event designed to engage influencers, clients, and media. Our team crafted a memorable experience that showcased the strategic vision and creative approach, setting the stage for a successful brand introduction. The event’s dynamic atmosphere was designed to maximize engagement, with every detail meticulously planned to highlight the brand’s strengths and values.
By creating an innovative event concept, DAC ensured that the brand’s message reached key audiences in a powerful and impactful way. Through our strategic event planning and execution, we successfully elevated the brand’s presence and strengthened its relationships with influencers, media, and clients alike.
4 Guests speakers
110+ Influencer and client guests
142 organic communication content
1 successful product launch
= Overall boosted campaign alliance hype
